Easyjet - Instant travel




Many new customers are hesitant to use Easyet because of the additional luggage cost.

How can we get people to travel without their luggage?


When you experience a stressful situation you are more likely to make an impulsive decision.


Instant travel.

Targeted ads based on location and previous search.

We will install a vending machine in the most popular areas with sets of emergency suitcases. 

The pack will include a pair of t-shirt’s, a toothbrush, underwear… a train ticket to the airport, a flight ticket, and hotel stay. 

So you can instantly buy it and go for a weekend vacation without any planning.

Art direction: Anastasia Pasechnik

Copywriter: Christian Aasberg