Many new customers are hesitant to use Easyet because of the additional luggage cost.
How can we get people to travel without their luggage?
When you experience a stressful situation you are more likely to make an impulsive decision.
Targeted ads based on location and previous search.
We will install a vending machine in the most popular areas with sets of emergency suitcases.
The pack will include a pair of t-shirt’s, a toothbrush, underwear… a train ticket to the airport, a flight ticket, and hotel stay.
So you can instantly buy it and go for a weekend vacation without any planning.
Art direction: Anastasia Pasechnik
Copywriter: Christian Aasberg